Do you have amazing content that isn’t being found?
- Are you tired of hearing crickets when you look at website traffic?
- Do you glaze over and tune out when you hear “SEO”?
- Does the idea of learning about search engines just sound like one more painful task that you have to do…one day?
It doesn’t have to be that way. I am here to hold your hand and walk you through the world of Search Engine Optimization.
You have put a lot into building your business. With a few simple steps, I can help you to increase your web traffic, attract your ideal client, and begin earning more money.
If you are a beginner in the world of Search Engine Optimization (SEO), I will help you to understand what it is, how it works, and how to get started.
What is Search Engine Optimization?
Search Engine Optimization or SEO is a way of making your business visible on the world wide web. It allows you to attract clients and customers that need your specific service by implementing a few key practices.
Watch this free video to understand what SEO is and what it means to your business.
Three components of SEO
On-page SEO
On-page SEO refers to what you are doing on your website. It is all about your content, making sure that you are using the proper keywords, and ensuring that your website has an easy to use structure.
Off-page SEO
This is all about building yourself as an authority in your field. It involves things like creating a strong social presence and getting your brand shared by others.
Technical SEO
This part isn’t as scary as it sounds, but this all about the bones of your website. You need your site to be fast, clean, and reputable. Your data should again, but easy to navigate and linked to reputable sites.
SEO Best Practices
Learn more about the three types of SEO, what they are, and the best practices for using them in your business when you sign up for Understanding SEO Best Practices Masterclass.
During our 90 minutes together, we will discuss
- SEO best practices
- How to find keywords and where to place them
- How to create an optimal user experience
- and…How to begin to get quality backlinks to your business.
Why do you need to know SEO?
Search Engine Optimization is like eHarmony for your business. It uses carefully selected words or phrases when writing content for your website, blog, or social posts, which helps consumers who are searching for your product/service find you.
More and more people are online searching for more and more information. They are desperate to find you. They are checking you out on social channels. They are looking you up through Google and Bing. SEO helps to make sure that they find you!
SEO doesn’t have to be scary. It doesn’t have not be put off to deal with later. With the right tools and the right habits, you can begin enjoying the success that comes from having search engines find your business now.
How do I know all of this? Because I used to be the same way. I was afraid of SEO until I was forced to learn.
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How to Boost your Instagram reach with SEO
Search engine optimization or SEO is something that most people associate with websites and Google. It is important to note though that you can boost your Instagram reach with SEO. This means that you do not always have to have a big ad budget to reach your ideal client. According to datareportal.com, as of July…
The ABCs of SEO for beginners
SEO or search engine optimization can sound very technical and overwhelming for new business owners. It is important for any business who wants to get found on the internet to have a strategy to help search engines match their content with the questions asked by your ideal client. To make things easier, here are the…
What you need to know about The Helpful Content Update
August 22, 2022, Google released the Helpful Content Update. This broad core update aims to reduce its sharing of content that is made for search engines and not with users in mind. Google’s plan is to stop showing pages that pull content from other sources without providing some unique value or insights. This is a…
Continue Reading What you need to know about The Helpful Content Update
A Content Audit can help SEO ranking
We spend the bulk of our time generating and perfecting content. Once every quarter you should consider a content audit. This means combing through all of your content, honing in on the most content that is generating the most traffic for you, and dumping content that just isn’t generating leads. What is a content audit?…
Putting SEO into practice
Keyword Research
It all begins with keywords. In order to reach your target audience, you have to understand what they are searching for. Join my 90 minute session to help you find the right keywords for your business.
1:1 Guidance
Do you have questions about implementing SEO in your business? Barb offers 1:1 guidance to get you started on your SEO journey. Answer this short questionnaire and see how together you can improve your reach.
Understanding SEO Best Practices
If you are looking to being to use optimize your business’s online presence, you need to join this course. Together we will spend 90 minutes discussing SEO best practices.
